Social Motion Films, an agile, forward-thinking, and highly creative video production agency, has launched its Video as a Service (VaaS)™. It is the first agency to announce a subscription-based video offering designed to meet the needs of leading brands and marketers for fresh, frequent and impactful video content for their websites and social media pages.
According to President Michael Arking, who along with his partner, Daniel Cohen, founded Social Moton Films in 2019, “Clients are increasingly requesting new videos on an ongoing
basis, largely to meet their continuous needs for engaging content. What our Video as a Service™ program offers is more content, more often and at more affordable rates than
purchasing videos one at a time. Not only does the service facilitate a more strategic and results-oriented approach, but it also takes away the stress of having to continually worry about keeping your website and social pages fresh for both SEO purposes and to expand a brand’s social
network and online footprint.”
Social Motion Films Video as a Service™ will enable organizations to leverage the agency’s three types of videos to convey their brand’s value proposition in a short-format, but high-impact style. Whether featuring hybrid motion, a combination of motion graphics with photography; stop motion; or live action video, Social Motion’s Video as a Service™ will
produce one to five customized videos per month. A proven process that starts with a discovery questionnaire and moves quickly through scripting, an artist’s full-color storyboard and approvals, delivers a final video within a four-to-six-week period. Continued Arking, “Product is the hero in our videos. Not only do we capture key brand attributes, but we do so in an authentic way that resonates with the intended audience. We recognize the significant role video has in today’s marketing, so for us it’s not just about art, but
about art and commerce. We are very focused on helping to drive brand awareness and product sales.”
According to the latest research by Cisco, by 2022, online videos will comprise over 82% of all consumer internet traffic – 15 times more than in 2017. Within the younger generations, video is already king and especially within certain product categories. For example, a survey by Digital Silk found that 86% of Millennials turn to YouTube for food and beverage information. This is particularly relevant as food and beverage products are among the most popular brands on social media.
For more information about Social Motion Films and its Video as a Service™, visit us at BOOTH# 1532 or: https://www.socialmotionfilms.com/
